Saturday, December 28, 2019

The French Expression Voilà

Pronunciation: [vwa la] Register: normal, informal Even though voilà   is just one word, it has so many possible meanings—most of which require multiple words in the English equivalents—that weve decided to treat it as an expression. The first thing to know about voilà   is that its spelled voilà  . Please note that the grave accent on the a is obligatory. (See common misspellings at the end of this article.) Secondly, voilà  , which is a contraction of vois là   (literally, see there), has varied uses and meanings, which are hard to define precisely, so weve provided numerous examples to help make the distinctions clear. Here, There Voilà   can be a presentative which introduces a visible noun or group of nouns and can mean any of the following: here is, here are, there is, there are. It is somewhat similar to another French expression: tiens. Technically, voilà   only refers to things that are farther away (there is/are), while voici is used for close things (here is/are), but in reality voilà   tends to be used for all of the above, except when a distinction between two objects is required.   Voilà   la voiture que je veux acheter. Here/There is the car I want to buy.  Me voilà  ! Here I am!  Le voilà  ! Here it/he is! There it/he is!  Voici mon livre et voilà   le tien. Heres my book and theres yours. This, That. Explanation When followed by an interrogative adverb or indefinite relative pronoun, voilà   takes on an explanatory meaning and translates as this/that is. In this case, it becomes synonymous with cest.   Voilà   oà ¹ il habite maintenant.  This is where he lives now.  Voilà   ce que nous devons faire. This is what we have to do.  Voilà   pourquoi je suis parti. Thats why I left/That is the reason (why) I left.  Voilà   ce quils mont dit. Thats what they told me. Filler Voilà   is commonly used as a sort of summing up expression at the end of a statement. This is usually just a filler and doesnt have a simple English equivalent. In some cases, you could say you know, OK, or there you have it, but in general we just leave it out of the English translation. Nous avons dà ©cidà © dacheter une nouvelle voiture et de donner lancienne à   notre fils, voilà  . We decided to buy a new car and give the old one to our son.On va commencer avec ma prà ©sentation, suivie dune visite du jardin et puis le dà ©jeuner, voilà  . Were going to start with my presentation, followed by a visit to the garden, and then lunch. How Long Voilà   can be an informal replacement for depuis or il y a when talking about how long something has been going on or how long ago something happened. Voilà   20 minutes que je suis ici. Ive been here for 20 minutes.Nous avons mangà © voilà   trois heures. We ate three hours ago. Thats Right Voilà   can be used to agree with what someone just said, along the lines of thats right or thats it exactly. (Synonym: en effet) Alors, si jai bien compris, vous voulez acheter sept cartes postales mais seulement quatre timbres. So if Ive understood correctly, you want to buy seven postcards but only four stamps.Voilà  . Thats right. Now Youve Done It Et voilà   is commonly used, especially when talking to children, after youve warned them about something and they do it anyway, causing the very problem you tried to prevent. Not quite as mocking as I told you so, but along the lines: I warned you, you should have listened, etc. Non, arrà ªte, cest trop lourd pour toi, tu vas le faire tomber...et voilà  . No, stop, thats too heavy for you, youre going to drop it...and you did/I warned you. Spelling Notes Voilà   is sometimes used in English, and for this reason, its often written voila. This is acceptable in English, which tends to lose accents on words borrowed from other languages, but its not acceptable in French. There are several other common misspellings: Voilà ¡ has the wrong accent. The only letter that ever has an acute accent in French is e, as in à ©tà © (summer).Viola is a word, though not a French one: a viola is a musical instrument slightly larger than a violin; the French translation is alto. Viola is also a female name.Vwala is an Anglicized spelling of voilà  .Walla or wallah? Not even close. Please, use voilà  .

Friday, December 20, 2019

Sigmund Freuds Influence upon Salvador Dali Essay

The beginning of the twentieth century was a fascinating time for modern man. Artists, musicians, novelists, inventors, and scientists were reveling on new ways of experiencing life. The shadows of the past and the dawn of the new era opened the minds of many who relished constant change. Science and medicine were evolving, and one man in particular sought to expand knowledge and understanding. Sigmund Freud, the most renowned, thought provoking psychologist to have ever lived, opened an exciting chapter in the study of the mind. Without a doubt, Freud had influenced, and inspired artists searching for something new. The world of psychology and art were interweaving and promising a bold new path. Sigmund Freud (1856-1939) studied†¦show more content†¦(Masson, The Life of Sigmund Freud) Interpreting dreams was a fascinating new field of study, and attracted a great deal of various personalities. Sigmund Freud published another controversial book in 1920 titled, Beyond the Ple asure Principle. He explained the driving forces behind every action of human behavior. First, there is a basic need to obtain pleasure and support life. Second, the mind is afraid of pain and death. This new theory superseded the previous theory stating that one’s â€Å"libido† remained in conflict with one’s â€Å"ego†. Freud declared that the â€Å"id, one’s amoral primal instincts, governs a desire for pleasure, for instant gratification, and the fear of pain†¦the ego on the other hand, rational will, accepts that enduring pain or deferring pleasure may be a necessary means to a positive end, and functions as mediator between the id and the world†. (Freud) This idea is commonly referred to as the â€Å"reality theory†. In his writings, Freud identified another component of the mind, the â€Å"superego†. This is one’s conscience and is the opposing force to the id which creates disharmony, guilt, and shame. Freud ’s studies were something extraordinary in the first half of the twentieth century. For the remainder of the century, his theories have been criticized, dissected,Show MoreRelatedSalvador Dali and Science Essay1747 Words   |  7 Pagesdefinite notions to scientific observation of nature, as well as the interpretations of dreams. Encapsulating the former ideas of Albert Einstein, there is a close resemblance to theories that are at the very base of quantum mechanics. Upon further inspection, Salvador Dali’s artistic imagery and methodology, as well as Andrà © Breton’s, could be seen as expressions of lucid subconsciousness. For example, Andrà © Breton emphasized the necessity understanding physics as a surrealist, in order to interpretRead MoreThe, Illusions, Visions And The Irrational All Stem From The Basis Of Surrealism1281 Words   |  6 Pagesartists such as Salvador Dali (1904 - 1989) and Max Ernst (1891 - 1976), felt that they could reach a new level of meaning and dimension. Both of these artists have respectively left a mark on the Surrealist movement through their use of painting and collage. Dali’s painting The Persistence of Memory (1931), creates unfamiliar contexts with the use of illusions and realism. Ernst’s Surrealistic novel Une Semaine de Bonte (1934), is a purely graphic collage novel stemming from the influences of alchemyRead MoreThe Surrealist Art Movement1196 Words   |  5 Pagesgenerational gap between soldiers and those sent to fight. In the aftermath of World War I, a high rise of concern about human nature and future of civilization reached its peak. It caused a change in the western civilization way of thinking. Surrealism drew upon cubism and expressionism but emerged from the arts of Dadaism. The surrealists challenged and attacked traditional thinking, which allowed their artwork to make a large statement about humankind and status of conditions. There was a rise in psychologicalRead MoreEssay on Rene Magritte: Illusions Masking Reality1666 Words   |  7 PagesEurope where we see a large influence on the future Surrealist movement. In Dada, we find surrealists’ motivation and interest in the ideas of chance and the irrational. Dadaist attempted to challenge the traditional aesthetics. In surrealism’s basic definition do we recognize the Dadaist influence of the anti-aesthetic, where shocks with juxtapositions of ordinary objects in unnatural circumstances were stressed. Among the many tenants of surrealism, the work of Sigmund Freud during the early halfRead MoreSurrealism, By Walter Friedlander s Duality Of Rational Irrational, And Irrational Style1801 Words   |  8 Pagessurrealistic work of art, the world of dream and the world of imagination are joined to the everyday reality. Therefore, it combines both a very rational, and irrational style. Surrealist Theory was based on a simplistic understanding of the writings of Sigmund Freud recreated for the use of poets and visual artists, the mind and human psychology became a source of inspiration. Like the underdeveloped photograph, the contents of the mind are latent, speaking in a secretly language that is wholly private

Thursday, December 12, 2019

Globalization - Educational Policy and Change †MyAssignmenthelp.com

Question: Discuss about the Globalization, Educational Policy and Change. Answer: Introduction: The primary purpose of this particular study is to evaluate impact of globalization in enhancing the rate of higher education. In addition, the study provides in-depth understanding on how the factors of economy play major role in maintaining higher education in the era of globalization. The entire study would discuss the key concepts based on the point of view of eminent scholars such as Nadtochy et al., (2016) and Altbach (2015) In the very specific article, Perspectives on internationalizing higher education published by Altbach (2015), the author has provided in-depth overview on how internalization has left major impact on higher education. While discussing the matter the author has given detailed portraiture about the key concept of internalization in context to education. With the rapid progress of globalization the academic mobility for both the students and the teachers, academic programs and activities and numerous research initiatives have already expanded its wings beyond going the regional boundaries. Integration of inter culture in the realm of globalization have enhanced the scope for internationalizing higher education. With the gradual increase of population the numbers of regional institutions are not sufficient enough in providing equal opportunity to all the students for maintaining their higher education (Stromquist Monkman, 2014). As a result, huge number of students had to stop their ed ucational journey at the middle of their career being deprived of getting chance in Universities. Globalization has rendered immense opportunities to those students who wish to continue their higher education by going another country. The author in this very article had highlighted that language barrier was one of the major obstacles for the students. A student having a background of regional language and culture faces immense challenges in getting accustomed with the education system of foreign country. However, the emergence of technology has reduced this barrier also immensely. By using Google translator and other search engines the students can easily overcome language barrier and interact with the professors effectively. In addition, the author has also highlighted that large number of subjects are there which were very much restricted within particular regional country. The current scenario is however different. The subjects like Sanskrit, agriculture are widely internationalized in current education system. The student can easily travel in abroad for enhancing their academic growth based on those subjects. In previous education scenario, people belonging to different cultural backgrounds and attitudes do not communication with each other due to psychological and linguistic barrier. However, after the emergence of cross cultural communication students do not have to face challenges in interacting with each other and sharing their views and thoughts (Stromquist Monkman, 2014). The author in this article had highlighted that higher education is internationalized in quest of finding employability opportunity. Numerous students have belonging to Asian countries have realized that the job opportunity in European countries is far secured and transparent than the countries of Asia. In this kind of situation, those students have preferred to continue their higher education from European universities. Automatically, the scope for internalizing higher education is increasing day by day. Key concept: Economic factors and conditions for the transformation of education in the context of globalization In this very specific article depicted by Nadtochy et al., (2016) the author has identified the major issue of globalizing education in foreign market. In the previous article, the author has stated that emergence of technology, flexibility in cross cultural communication, lack of immense psychological barriers are the most significant reasons of internalizing higher education. In this study however, the author has portrayed that the method of internationalizing higher education is constituted with some of the major barriers. The first and foremost challenge that a student of average income status has to face while maintaining higher education in abroad is economic constraints (Zajda, 2015). Economic constraint is one of the most effective challenges that the student has to face for availing in abroad. The author has pointed out that students have to invest large amount of money for completing their degree from foreign university. It is very much difficulties thus for those students of medium income status. Foreign scholarship and education loan may have rendered a solution for overcoming economic constraints (Bartlett Vavrus, 2014). However, in order to crack the criteria of foreign scholarship the student would have to get good result. Large numbers of students are there who are unable to meet the criteria. Apart from economic constraints the author has also pointed out that psychological barrier, cultural barrier and linguistic barrier leaves major negative impact on the progress of globalization. As discussed in the previous text translators have reduced the gap of communication. At the same time, it is undeniable that in order to attend the class of a professor student feels immense difficulties to grab the lecturers comment by using translator. This specific method becomes v ery much complicated while attending classes (Anyon, 2014). At the same time, it has also been observed that student cannot maintain effective communication with the professors and share their views and thoughts due to language barrier. However, while discussing the most effective barriers of globalization in context of higher education, the author has not denied the role of advanced technology in resolving these kinds of issue (Igarashi Saito, 2014). The emergence of advanced technology can provide effective online training in free of cost to get accustomed with the university culture of foreign country. Among the two articles discussed below I have selected the first concept which implies Perspectives on internationalizing higher education. From this very specific article I got to know that internationalizing higher education has broader perspectives. In this article the author has widely discussed on how internationalization of higher education has enhanced the scope for a student in increasing job opportunities. I am also influenced after going through the concept depicted by the author. It would help me immensely in enhancing my personal career. From the article I have learned on how to resolve language barriers while communicating with the foreigners. Reference List: Altbach, P. (2015). Perspectives on internationalizing higher education.International Higher Education, (27). Anyon, J. (2014).Radical possibilities: Public policy, urban education, and a new social movement. Routledge. Bartlett, L., Vavrus, F. (2014). Transversing the vertical case study: A methodological approach to studies of educational policy as practice.Anthropology Education Quarterly,45(2), 131-147. Igarashi, H., Saito, H. (2014). Cosmopolitanism as cultural capital: Exploring the intersection of globalization, education and stratification.Cultural Sociology,8(3), 222-239. Nadtochy, Y. V., Klochko, E. N., Danilina, M. V., Gurieva, L. K., Bazhenov, R. I., Bakharev, V. V. (2016). Economic factors and conditions for the transformation of the education services market in the context of globalization.International Review of Management and Marketing,6(1S). Stromquist, N. P., Monkman, K. (2014). Defining globalization and assessing its implications for knowledge and education, revisited.Globalization and education: Integration and contestation across cultures,1, 1-21. Stromquist, N. P., Monkman, K. (Eds.). (2014).Globalization and education: Integration and contestation across cultures. RL Education. Zajda, J. (2015). Globalisation and its impact on education and policy. InSecond International Handbook on Globalisation, Education and Policy Research(pp. 105-125). Springer, Dordrecht.

Wednesday, December 4, 2019

Marketing Strategy of Radisson BLU †Free Samples for Students

Question: Discuss About the Marketing Strategy of Radisson BLU? Answer: Introducation: Radisson Blu is an international hotel industry that having its operations in UAE with top five star luxury hotels at different locations in UAE country. It uses following ways of segmenting the target markets for its DUBAI DEIRA CREEK Hotel:- Demographic segmentation- Radisson Blu uses this method to segment the market on the basis of demographic differences, such as age groups, gender, marital status, family size, background, professional status, income level, mobility, social status, and life cycle stage for targeting the customers on the basis of the needs of different groups(Selligent, 2016). Behavioral segmentation- Radisson Blu segments the target market based on the behaviors, attitudes, perceptions, trip planning, life styles, and pattern of exchange, purchasing and using the money, leisure activities, and decision-making of the tourists. For ex- during holidays or festivals, the tourists or travellers have great demand of the tourism attractions, leisure trips, and hotels for accommodation. Geographic segmentation- This is another way of segmenting the target market into subsets of the customers on the basis of geographic locations of the customers, such as country state, area, regions, cities, district, suburb, and postcode. This segmentation method is effective for the hotel company to access the large customer segments by dividing the market into different customer segments and to make the planning for them accordingly (Bhasin, 2017). Psychographic segmentation- this is a way of segmenting the target market into different customer group based on the life styles, social and personality characteristics, buying behaviors, social standings and awareness, and the interests, activities, and expectations of the people to define the target markets. Segments targeted by Hotel Radisson Blu, DUBAI DEIRA CREEK hotel targets the segmented markets on the basis of demographic, geographic, psychographic, and behavioral variables. Dubai Deira Creek hotel of Radisson Blu is ranked amongst top fivestar hotels of the UAE. It targets different categories of the customers from different backgrounds, class, and income levels according to their requirements and expectations.It majorly has been targeting the business class travellers, honeymooners, wedding parties, high income group of the customers. Its primary targets markets are high class of rich and wealth people having great demand for the top five star hotels and resorts with the luxury accommodation and guest service facilities(Radisson, 2016). Dubai Deira Creek hotel is targeting big business house, professional clients having needs for the banquet halls and space for the staying of the attenders for the meetings, seminars, conferences or promotional events. The hotel has also been targeting the educational inst itutes, colleges, and campus for the needs of hotels and resorts for staying of the international students while visiting the leisure tours or outdoor visits. Positioning of Radisson Blu in the market against the competitors Radisson Blu, Dubai Deira Creek hotelis ranked among the top hotels in the UAE as well as in the world. The hotel usesthe market positioning strategy to place itself among the top hotel companies in the UAE hospitality industry. It uses the positioning strategy to attain the competitive advantage in the UAE hotel industry despite of close competition from direct competitors, such as Marriott International Hotels, Hilton hotels, and Holiday Inn as well as indirect competition from the restaurants, and substitutes (Wang and Pizam, 2011). The market positioning assists to gain the high brand awareness and loyalty of the customers into Radisson Blu, Dubai Deira Creek hotel for making a good brand presence into the customers against the competitors. The trademark image, intellectual rights, logo, and social media platforms of Radisson Blu hotel create the lasting impression of the brand into the customers mindsets and encourage them for the advance booking of the guest rooms while visitin g the outdoor tours or leisure activities of the travellers. Products and service offerings to sustain competitive advantage Radisson Blu, Dubai Deera Creek Hotel is aimed at maximizing the guests satisfaction by providing the luxury guest room service facilities to the business travellers or tourists through its top five star hotel service facilities(Bhasin, 2017). The hotel offers the high quality and exclusive luxury guest room service facilities with the excellent way of servicing the customers that are highly standardized and different from the competitors(Hilton Hotels, Marriott international hotels, and Holiday Inn). For example, Yes I Can policy is a feature of the hospitality services of Dubai Deera Creek hotel that assists to become the leader and amongst top most lists hotels in the UAE hospitality industry. This policy portrays a positive attitude while dealing with the guests with the main theme of 100% guest satisfaction. The employees at Radisson Blu, Dubai Deera Creek hotel are committed to the guest satisfaction with standardized customer services, if the guests not satisfied with the services offered, the travellers or guests are not required to pay a single penny(Chon, Nykiel, and Jascolt, 2012). Along with this, the customers or guests have options to choose the rooms of their class, standard, living style, expectation, and budget. The hotel offers the luxury guest room service facility with different design rooms with the entertainment, amusement, parks, sports, gym, and other guest service facilities for 100% satisfaction of the guests or travellers. Ansoffs matrix- Market Development- this is a strategy that could be used by the hotel to target new customers from new markets, such as Brazil, and other countries of Middle East with the existing products or service offerings(Ray and Nilanjan, 2015). Product development- this growth strategy will provide a platform for the hotel to operate the businesses with the existing market segments by developing new products or service offerings. Diversification- this is another growth strategy that will provide the firm an opportunity to grow the businesses by differentiation the business operations with the introduction of new products into the new market BCG matrix- Stars- these are market leaders with high market growth and the relevant high market share. These are profitable business units that provide the firm the competitive advantage with huge market growth and high market share in the relevant industry. Cash Cows- these are business units with low growth and high market share. These are foundations of the hotel industry and the stars of yesterday. These units generate more cash than required. These extract the profits by investing as little amount of cash. Dogs- these business units have low growth in low market share. These operate at declining stages in the mature markets and dont have potential to generate the cash and profits of the company. The hotel will not like to invest into these units because these units will not create profits, revenues, and growth opportunities for the firm. Question Marks- these are stars of the future with high growth and low market share. These business units will absorb the great cash, more profits, and large revenues when the market share remains unchanged. These units have potential to become stars and eventually the cash flows are less then will become dogs. Dubai Deera Creek hotelwill make huge investment into these business units. Placement strategy of Radisson Blu to provide customer convenience In the UAE, Radisson Blu has a range of five star hotels, Radisson Blu, Dubai Deira Creek hotel, Radisson Blu Hotel, Dubai Media City, and Radisson Blu Residence, Dubai Marina hotel are some popular hotels of Radisson Blu in Dubai city. Radisson Blu, Dubai Deira Creek hotel is one of the most popular hotels of Dubai that is located in Deira Creek Area of Dubai at the distance of 7 km far from Dubai International Airport. This hotel was built in 1975 that suits to the business class of the travellers, honeymooners, wedding parties, and high class of leisure travellers. It has 275 rooms, fitness club, entertainment and sports facilities to provide the guest rooms service facilities to the leisure travellers or tourists . (Chon, Nykiel, and Jascolt, 2012). It also includes 12 meeting rooms, business center, conference room facility, and banquet hall to meet the needs of the business class customers or professional groups.It also offers the online booking facility for the advance booking of the guest room services for the leisure travellers as well as conferencing facilities, banquet hall booking, business center for the meetings, seminars, and events with the internet connectivity to the business travellers or professi onal groups. Pricing strategy Radisson Blu, Dubai Deira Creek hotelhas different pricing policies including premium, luxury, and medium pricing rates for targeting the business customers including business travellers, leisure tourists, honeymooners, wedding planners, professional groups and international students. The class of the customers, market size, industry competition, customer demand pattern, and disposable income of the people are some factors that influence the pricing strategy of the hotel. It adopts the premium pricing and high-scale pricing policy that are designed to meet the needs of high or upper class of the customers who are not bothered with superiors.Radisson Blu, Dubai Deira Creek offers the standardized and luxury hotel service facilities with superior hospitality services. For mid-sized hotels, it adopts mid-pricing strategy that is cost effective, reasonable, and affordable to the average or medium income group customers(Selligent, 2016).The hotel also implements the promotional pricing po licy to its regular and loyal customers by offering the discounts and incentives on the sale of hotel room bookings. Promotional Strategy The promotional strategy of Radisson Bluis aimed at promoting the hotel businessesor hospitality services of the Dubai Deera Creek hotel by using the appropriate promotional campaigns to create the high brand awareness and loyalty of the customers into its branded hospitality services. It uses the advertising, personal selling, sales promotion, public relations for achieving the business purpose of the hotel of accessing the large number of business travellers, professional service groups, or high class and rich customers and to persuade them for the large number of booking of the hotels rooms for their leisure accommodation as well as booking for the hotel rooms and banquet halls for their professional purposes for the meetings, conferences or professional events(Radisson, 2016). Additional elements of the extended marketing mix The additional elements of the marketing mix of Radisson Blu include people, processes, and physical evidence or aspects that are following as- People- Radisson Blu, Dubai Deira Creek hotelemploys the skilled, trained, and experienced staffs for different posts as perthe hotel requirements including chefs, hotel managers, receptionist, and service staffs for servicing the effective customerservices of their high class, standards, and living styles as per their requirements and expectations. Processes- The processes of this hotel of Radisson Blu are highly standardized and structured to cater the accommodation or guest room services and foods standards for meeting the needs of different class of the customers or travellers with 100% guest satisfaction. Physical evidence- the physical aspects show the physical evidence of this hotel of Radisson Blue in the form of its brand presence, logo, trademark, and intellectual assets(Kaynak, 2013). Recommendations for improvements to the marketing mix Radisson Blue, Dubai Deera Creek hotel shall offer complete product portfolio or service facilities to different class of the tourists, travellers or guests including guest rooms, foods and beverages, parking facilities, express check-in checkout services, entertainment, recreational facilities, and health and wellness activities from the hotels, resorts, and restaurants to the leisure travellers for their family trips. It should offer the business class travellers or professional clients groups the completed hotels business facilities, such as banqueting hall, video conference facilities, executive longue, travel disk, business center, and good in-room internet connectivity services(Goodalland Ashworth, 2013). It should determine the pricing strategy according to the class of the customers, family size, type of professional groups, seasonal demands, festivals, and holiday tours. It should more focus on the social media promotional campaigns, such as link with YouTube channel, twitter and Facebook accounts, TripAdvisor, Yelp, Google+ page, and other social platforms, billboard advertising, Hoardings, television commercials, Hotel pens pencils, scratch pads with hotel logo and Airbus advertising (Hotel Set up, 2016). It will also be effective for Dubai Deira Creek hotel to use both direct (TripAdvisor, Global Distribution System (GDS), Hotel Website Booking System (WBS), print media and social media advertisements, and personal contracts through direct calls). It should also use indirect sales through the hotel sales team rand indirect distribution methods (Travel agencies, independent travel agents, event planners, independent hotel representatives, online travel agents (Expedia, Agoda, and Booking.Com) and online travel portals (TripAdvisor, HotelIQ, and Yelp). Recruitment and Staffing policies with the motivational techniques for the employee satisfaction Radisson Blu, Dubai Deera Creek hotel is of the leading hotels of the UAE that employs the skilled, expertise, and experienced service staffs having the adequate job competences, educational qualification, and communication skills for representing the guests or tourists the standardized hospitality services of their standards, living styles, and business class. It recruits the external candidates through its own website, external recruitment agencies, online job placement websites (Monster, LinkedIn), and job portals through the advertisement in the magazines, newspapers, brochures, and job alert websites. It also uses internal recruitment either through retaining the existing service staffs for higher posts or employee referrals(Tsiotsou and Goldsmith, 2012). The hotel service staffs are provided the cultural diversity with the training and development programs, learning and cohesive culture, safe and healthy working conditions, flexibility of the working practices or shifting of hours, and adequate pay structures, and reward system for enhancing the employees job satisfaction and confidence. The motivational theories, such as Maslows hierarchy needs theory is practiced and applied to the organization of Radisson Blu hotels. This theory enhances the morale, job satisfaction, and performance level of the employees by encouraging the hotel staff members for achieving the psychological, self-esteem, belongingness, self-actualization, and safety needs to give them the high level and long-term motivation to perform their duties, roles, and responsibilities effectively. References Bhasin, H. (2017). 4 types of Market segmentation and how to segment with them. [Online]. Available at: https://www.marketing91.com/4-types-market-segmentation-segment/. (Accessed: 5 May 2017). Bhasin, H. (2017). Marketing Mix of Radisson Hotels. [Online]. Available at: https://www.marketing91.com/marketing-mix-radisson/. (Accessed: 5 May 2017). Chon, S. K., Nykiel, A. R., and Jascolt, E. (2012).Marketing Your City, U.S.A.: A Guide to Developing a Strategic Tourism Marketing Plan. USA: Routledge. Cram 101 Textbook Reviews (2012).e-Study Guide for: Progress in Tourism Marketing: Business, Business. London: Cram 101 Textbook Reviews. Goodall, B. and Ashworth, G. (2013).Marketing in the Tourism Industry (RLE Tourism): The Promotion of Destination Regions. UK: Routledge. Hotel Set Up (2016). Hotel Marketing Mix Chart. [Online]. Available at https://setupmyhotel.com/train-my-hotel-staff/sales-and-marketing/285-marketing-mix.html. (Accessed: 5 May 2017). Kaynak, E. (2013). International Marketing: Sociopolitical and Behavioral Aspects. UK: Routledge. Kozak, M. and Baloglu, S. (2010).Managing and Marketing Tourist Destinations: Strategies to Gain a Competitive Edge. UK: Routledge. Radisson (2016). Radisson Marketing Strategy. [Online]. Available at https://www.radisson.com/section/aboutus.story/aboutus.sidemenus. (Accessed: 5 May 2017). Ray and Nilanjan (2015).Emerging Innovative Marketing Strategies in the Tourism Industry. UK: IGI Global. Selligent (2016). How Customer Segmentation methods Personalize Experience. [Online]. Available at: https://www.selligent.com/content/segmentation-methods. (Accessed: 5 May 2017). Slide Share (2016). Radisson Hotel Marketing Mix Strategy. [Online]. Available at:https://www.slideshare.net/sudiptasaha12935/marketing-mix-and-market-targeting-strategies-of-radisson-hotel. (Accessed: 5 May 2017). Tsiotsou, H. R. and Goldsmith, E. R. (2012).Strategic Marketing in Tourism Services. London: Emerald Group Publishing. Wang, Y. and Pizam, A. (2011).Tourism Destination Marketing and Management: Collaborative Strategies. New York: CABI.

Thursday, November 28, 2019

Barbarosa Essays - Operation Barbarossa, Adolf Hitler,

Barbarosa On the night of June 22, 1941, more than 3 million German soldiers, 600 000 vehicles and 3350 tanks were amassed along a 2000km front stretching from the Baltic to the Black Sea. Their sites were all trained on Russia. This force was part of 'Operation Barbarossa', the eastern front of the greatest military machine ever assembled. This machine was Adolf Hitler's German army. For Hitler, the inevitable assault on Russia was to be the culmination of a long standing obsession. He had always wanted Russia's industries and agricultural lands as part of his Lebensraum or 'living space' for Germany and their Thousand Year Reich. Russia had been on Hitler's agenda since he wrote Mein Kampf some 17 years earlier where he stated: 'We terminate the endless German drive to the south and the west of Europe, and direct our gaze towards the lands in the east...If we talk about new soil and territory in Europe today, we can think primarily only of Russia and its vassal border states'. Hitler wanted to exterminate and enslave the 'degenerate' Slavs and he wanted to obliterate their 'Jewish Bolshevist' government before it could turn on him. His 1939 pact with Stalin was only meant to give Germany time to prepare for war. As soon as Hitler controlled France, he looked east. Insisting that Britain was as good as defeated, he wanted to finish off the Soviet Union as soon as possible, before it could significantly fortify and arm itself. 'We only have to kick in the front door and the whole rotten edifice will come tumbling down'ii he told his officers. His generals warned him of the danger of fighting a war on two fronts and of the difficulty of invading an area as vast as Russia but, Hitler simply overruled them. He then placed troops in Finland and Romania and created his eastern front. In December 1940, Hitler made his final battle plan. He gave this huge operation a suitable name. He termed it 'Operation Barbarossa' or 'Redbeard' which was the nickname of the crusading 12th century Holy Roman emperor, Frederick I. The campaign consisted of three groups: Army Group North which would secure the Baltic; Army Group South which would take the coal and oil rich lands of the Ukraine and Caucasus; and Army Group Centre which would drive towards Moscow. Prior to deploying this massive force, military events in the Balkans delayed 'Barbarossa' by five weeks. It is now widely agreed that this delay proved fatal to Hitler's conquest plans of Russia but, at the time it did not seem important. In mid-June the build-up was complete and the German Army stood poised for battle. Hitler's drive for Russia failed however, and the defeat of his army would prove to be a major downward turning point for Germany and the Axis counterparts. There are many factors and events which contributed to the failure of Operation Barbarossa right from the preparatory stages of the attack to the final cold wintry days when the Germans had no choice but to concede. Several scholars and historians are in basic agreement with the factors which led to Germany's failure however, many of them stress different aspects of the operation as the crucial turning point. One such scholar is the historian, Kenneth Macksey. His view on Operation Barbarossa is plainly evident just by the title of his book termed, 'Military errors Of World War Two. Macksey details the fact that the invasion of Russia was doomed to fail from the beginning due to the fact that the Germans were unprepared and extremely overconfident for a reasonable advancement towards Moscow. Macksey's first reason for the failure was the simply that Germany should not have broken its agreement with Russia and invaded its lands due to the fact that the British were not defeated on the western front, and this in turn plunged Hitler into a war on two fronts. The Germans, and Hitler in particular were stretching their forces too thin and were overconfident that the Russians would be defeated in a very short time. Adolf Hitler's overconfidence justifiably stemmed from the crushing defeats which his army had administered in Poland, France, Norway, Holland, Belgium and almost certainly Great Britain had the English Channel not stood in his way.iv Another important point that Macksey describes is the lack of hard intelligence that the Germans possessed about the Russian army and their equipment, deployment tactics, economic situation and communication networks. They had not invested much time and intelligence agents in collecting information from a country

Sunday, November 24, 2019

The meninas essays

The meninas essays Late in his life, in 1656, Velzquez painted what is his acknowledged masterpiece, "Las Meninas" or the "Maids of Honor". Here he provided his own original essay on the nature of reality by fusing several subjects. The group portrait, the "genre" (scenes of everyday life) theme, the self-portrait, the artist in the studio and the interior... have all come together in a new and distinctive form. "The Maids of Honor" is, in fact, a series of portraits within portraits. It is first a portrait of a room: the artists studio.... Gathered in the room are the Infanta Dos space. They, in fact, may be the subject of a double portrait being painted on the canvas upon which Velzquez shows himself working the artist in his studio has been woven into the scene. "Las Meninas" hung in Phillips private office, a sure indication that it was special to him. Here, in a single image, much that was important to Phillip was ingeniously brought together. His family, his retainers (servants), his newly knighted painter, and above all, his beautiful daughter are gathered in the room that belonged to his dead son and heir. In an image both charming and melancholy, Velzquez has captured the waning years of the Spanish Hapsburgs. Velzquez died only four years later, and Phillip died in 1666. During the years...

Thursday, November 21, 2019

Proposal Research Example | Topics and Well Written Essays - 1500 words - 1

Research Proposal Example This is principally because ethical decision making activities contribute in protecting the interests of the employees and also of the different types of stakeholders whether internal or external to a business organization. Furthermore, ethical decisions would also tend to have potential implications for the business corporation in that the same may tend to potentially affect the positions and status of different groups and employee and stakeholder communities. The paper in the light of the above issue aims to critically analyze the ambit of ethical decision making practices. The concept of ethical behavior or ethical practices relates to the influence of honesty, fairness of treatment generated to different individuals. It can also be related to the level of equality reflected in the interpersonal behavior among individuals. Furthermore, several scholars have related it with the development of professional relationships among people working in an organization (Riivari & Là ¤msà ¤, 2014). Ethical behavior reflects on the existence of dignity and equal rights of individuals working as a community in a business organization. The concept of equality relates to the aspect of fair treatment generated to the different individuals operating in a business organization (Riivari & Là ¤msà ¤, 2014). It also reflects the existence of honesty in terms of level of truthfulness pursued in the dialogues between the different organizational individuals. Moreover, the aspect of fairness relates to the generation of decisions in a fair and equitable fashion that works in an unbiased manner and legitimate with the existing organizational rules. Ethical behavior or practices relate to the level of respect generated to the different individuals. In terms of ethical behaviors it is required by the managers to pay heed to the needs and aspirations of the different