The importance of event evaluation for event managers and the process Essay

The importance of event evaluation for event managers and the process of event evaluation - Essay Example It is like a way of assessing the goals and objectives that we had set before. We undertake event evaluation at the end of an event in order to understand if we have achieved what we wanted. Evaluation of an even can also be used as a strategic planning tool that can help us to understanding the correct method or the correct procedure that we should use in order to achieve the desired goals and objectives. It is a fundamental process that helps us to discern the viability and sustainable of an event by assessing the best process that can be used to take us where we want to be. The evaluation of an event should take a holistic approach. In this regard, it should not be leaned on one side alone but it should be aimed at looking at all corners of the event. Evaluating an event as a whole is important as it helps us to understand it in all its dimensions. If an evaluation is carried on one side alone, there may be a probability of constrain from other areas that were not evaluated before which may be a possible failure of the event. By taking a holistic approach we mean that we have to focus on all areas. Most evaluation of an event tends to lean on the economic viability of an event and gives little attention to the areas of the event. Therefore we have to consider dimensions like the social aspect of he event, the environment aspect of the event, if it is a business event we have to asses the business leveraging, and also we have to evaluate the branding of the event and the impact that it has created. It is also very important to evaluate an event regularly in the sense that it has to be consistent throughout the whole process of its implementation. This means that we have to evaluate an event right from the start of the event, when it is being implemented and after it is implemented. There must also be a common base under which an event will be evaluation on. In

Business and Management for Engineers Essay Example | Topics and Well Written Essays - 750 words

Business and Management for Engineers - Essay Example Its management remains in control during the period of Chapter 11 but the important thing is that it gives the company â€Å"automatic stay† and â€Å"breathing room† to put its house in order by not allowing parties to take legal action or take away its assets (http://www.gmreinvention.com). General Motors was originally founded on September 16, 1908 as a holding company for Buick by two partners, William C. Durant and Charles S. Mott. Two years later or around 1910, Durant lost control of General Motors because of a default in its bank loan obligations. However, he was able to regain control through a proxy war he waged by using the Chevrolet Motor Car Company to acquire shares secretly but then he lost control again when the vehicle market collapsed during the Great Depression. General Motors Corporation was part of the so called three generals in American business – the other two being General Electric and General Mills. Years of mismanagement and a bureaucratic corporate culture led to its collapse in the last financial crisis and is now owned by the US government through its Treasury Department under the Troubled Asset Relief Program (TARP); it was overtaken by Toyota last year. After its restructuring under Chapter 11 rules, it is now a limited liability company. It means being an LLC, it provides limited liability to its owners which are the US government and to a lesser extent, also the Canadian government. Other present owners include the United Auto Workers Union Employee Association and various bondholders of Motors Liquidation Corporation (the new name of General Motors while it is undergoing rehabilitation at present) while the previous stockholders of the company are now holding worthless pieces of paper as company liabilities are much greater than its total assets (a negative net-worth of $86 billion). Before the restructuring, it was a